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Have you ever wondered why some conversations create momentum while others stall? The answer often comes down to influence. Not pressure, not authority, but the subtle incentives that guide how people behave. Today's tip sheet breaks down three surprising lessons from The 48 Laws of Power that every modern leader should know. They will shift how you communicate, how you motivate, and how you build trust inside your team.

What if you’ve been rewarding the wrong things all year? Every leader talks about goals, but it’s what you reward that tells your team who you really are. When you praise speed, people rush. When you praise heroics, people wait for emergencies. When you praise curiosity, people start solving deeper problems. Learn how to make those incentives work for you, not against your culture. Read today’s Speak by Design Tip Sheet: “Incentivizing Behaviors: The Hidden Power of M

“I just don’t want this meeting to blow up,” a senior executive once told me. Most leaders try to avoid conflict. The great ones learn to expect it, and even invite it. Avoiding discomfort might feel safe but it costs you credibility, creativity, and connection. In this blog post, we explore how to reframe those tense moments as important conversations that move relationships and results forward.